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Cyndi Greenglass

President at Livingston Strategies

Teaches DMC 680 Data Marketing Communications Campaigns and IMC 611 Marketing Research and Analysis

2018 Alexia Vanides Online Teaching Award Recipient
Cyndi W. Greenglass is a founding partner and president at  Livingston Strategies, a data-informed, strategic consulting firm that helps clients develop, execute, and measure their customer communications with a close focus on results.

Greenglass has razor-sharp strategic skills matched by impeccable on-the-ground savvy and tactical abilities. These qualities have enabled her to build a successful company and reputation in performance-based marketing across a broad range of industries including B2B and B2I, as well as in critical compliance and regulated communications.

Prior to launching her consultancy, she was a founding partner of Diamond Communications Solutions where she acted as a strategic architect, helping clients design opti-channel performance marketing programs with an eye on results.

Greenglass is on the Board of Directors of Honor Flight Chicago and is an Advisory Board Member for BRAND United. She has taught and trained marketers throughout the world. Currently, she co-hosts a podcast series entitled Marketing Horizons sponsored by WVU Reed College of Media, and is a consistent contributor to books, white papers, and articles by thought leaders. She has been recognized with the following achievements:

  • 2018 2018 Alexia Vanides Teaching Award Winner
  • 2018 Winner 20 Women in Business by Sales Lead Management Association
  • 2017 Winner 40 Inspiring Leaders in Sales Lead Management
  • 10 Most Fascinating People in B2B
  • 2016 Winner 20 Women to Watch in Sales Lead Management
  • 2015 INC 5000 Honoree
  • 2014 INC 5000 Honoree

Greenglass holds a bachelor’s degree from University of Toronto and a Master’s in Integrated Marketing Communications from the Reed College of Media at WVU. Additionally, she helped develop the Data Marketing Communications program at WVU Reed College of Media where she is now an adjunct instructor.