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Celebrating 20 Years of WVU IMC

Ellen Matis

M.S. Integrated Marketing Communications | 2021
Bellefonte, PA
Founder & CEO, Hello Social Co.
What is your proudest marketing communications moment?
Shortly after finishing Capstone, I had the opportunity to consult with one of my favorite brands to put together an integrated marketing communications plan for it for 2022. Seeing that plan come to life and just seeing that the brand trusted the strategies and tactics I outlined throughout this year has been incredible. 
What is your superlative?
Most likely to be playing hooky to get the camper out in the woods.
Quote you live by
"No one is you, and that is your power."
Favorite Class in the Program Favorite Faculty Member in the Program