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Tuition and Financial Aid


At WVU, you get a lot of bang for your buck — a world-class program taught by leading experts — and the flexible programming allows you to complete coursework around other important obligations. As with any investment, the question is - what’s the return? According to the U.S. Bureau of Labor Statistics, overall employment of advertising, promotions and marketing managers is projected to grow 8% in the next ten years, faster than the average for all other occupations. And, the average salary for marketing specialists is $62,560 with senior level marketing managers earning an average of $161,180 annually.

The Bachelor of Science in Integrated Marketing Communications requires 120 credit hours to complete. Cost per credit hour is $468.

Total Degree Cost


Financial Aid

Financial aid is available. Students are encouraged to file the Free Application for Federal Student Aid (FAFSA) form to determine their eligibility for federal and state funds as well as scholarships. WVU’s FAFSA Code is 003827.