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Scholarships

 

IMC, Data and Digital Online Program Scholarships

The West Virginia University College of Creative Arts and Media (CCAM) Online Programs offers a highly competitive scholarship for students enrolled in the College’s Integrated Marketing Communications (IMC), Data Marketing Communications or Digital Marketing Communications graduate programs. Both newly admitted and current students can apply in the Fall, with the scholarships awarded the following Spring. This is currently the only scholarship dedicated specifically to online graduate students in the WVU College of Creative Arts and Media Online Programs. 

Current Integrated Marketing Communications, Data Marketing Communications, and Digital Marketing Communications and newly admitted students for Spring 2026 are encouraged to apply for a supplemental scholarship from the program's IMC & DMC Scholarship Fund for the 2025/2026 academic year.

Applications must be received by Noon ET on Monday, December 8, 2025. No applications will be accepted or considered after this deadline.

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To be considered, applicants must:

  1. Be admitted to the Integrated Marketing Communications, Data Marketing Communications or Digital Marketing Communications master's degree program.
  2. Have a minimum GPA of 3.0 (either at point of admission to the program or in their graduate-level coursework at WVU).
  3. Be registered for at least one course in Spring 2026 by the application deadline (December 8).
  4. Submit a complete application, which includes uploading both a professional head shot with photo release and their current resume (PDF preferred).

Please note, this scholarship has been highly competitive in the past. Here’s a few tips for your application:

  • Brag a little. We want to know you and your future goals ( and how we can help! ).
  • Put some thought into it. In the past when this scholarship was offered, we received 88 applications and we were able to award three ( that’s a 3.4% award chance). Take it seriously and spend some time on your answers.
  • Don’t procrastinate! Just because you have a time doesn’t mean you should wait to the last minute. We extended the deadline this year until after the conclusion of the Late Fall term to give you more time to focus on submitting a quality application.
  • Spell check and review your answers before submitting ( asking a family member or friend to read it also helps!).

While we hope that at least one student from each program is selected, applications will be reviewed and ranked based on the content of their submission, regardless of which program(s) are represented. As in previous years, there is a strong possibility of awarding multiple scholarships.

Recipient(s) will be notified and announced in January 2025.