Jaime Hunt

After a 20-year career in higher education, including nine years as a chief marketing officer, Jaime Hunt launched Solve Higher Ed Marketing in 2024. To this consultancy, she brings a passion for building brands, telling stories, and leading with empathy.

After beginning her career in 1997 in print journalism, Hunt began working in higher education in 2004. Since that time, she has been responsible for media relations, marketing, creative direction, crisis communications, branding, digital communications, reputation/issues management, multimedia, photography, public radio, enrollment/admissions communications, and government relations.

Since 2015, Hunt has served in vice president/chief communications and marketing officer roles at Old Dominion University (large, public R1), Miami University (large, public R2), and Winston-Salem State University (small, public HBCU). Before those roles, she served in marketing, web strategy, branding, and media relations leadership roles at Radford University, the University of Wisconsin Oshkosh, and Northwestern Health Sciences University.

Throughout her career, Hunt has been a highly visible leader with volunteer service for a number of professional organizations, including the American Marketing Association, the Public Relations Society of America, the Council for the Advancement and Support of Education, HigherEdWeb, the College Communicators of the Carolinas, and the Women’s Fund of Winston-Salem. Hunt has presented at regional, national, and international conferences on a wide range of marketing communications topics. Her work has earned more than 40 industry awards.

Hunt holds a Bachelor of Arts in Journalism from the University of Minnesota and a Master of Science in Integrated Marketing Communications from West Virginia University. She and her husband, who also works in higher education communications, reside in coastal Virginia, with a dog and a tortoise. She is happiest on a boat.