The Marketing Communications Mentorship Program connects students with experienced
professionals and alumni for meaningful, one-on-one guidance as they navigate their
academic journey and prepare for careers in the field. Designed to bridge the gap
between education and industry, the mentor provides students with real-world insights,
practical advice, and personalized support to help them confidently pursue their
professional goals.
Mentors generously volunteer their time to help shape the next generation of marketing professionals. Students selected for the program are encouraged to be active participants, engaging fully, building meaningful relationships, and drawing on their mentor’s experience. These connections often serve as valuable assets for long-term career growth and professional development.
Now accepting mentor applications until July 31, 2025
Your expertise and guidance can play a pivotal role in shaping the career of a Marketing Communications student. We invite you to serve as a mentor for the 2025-2026 WVU Marketing Communications Mentorship Program.
The program will consist of two virtual cohorts:
- Cohort 1: August 25 to December 12, 2025
- Cohort 2: January 20 to May 2, 2026
Mentors should:
- Share knowledge and industry expertise
- Maintain a positive attitude and serve as professional role models
- Remain engaged throughout the mentoring relationship
- Demonstrate enthusiasm and commitment to the WVU Marketing Communications Programs
Mentor Requirements:
- Work with your mentee to set goals, including but not limited to career guidance, resume building, and application and interview advice. Use your experiences to provide insight and offer connections.
- Meet with your mentee at least twice a month for the duration of the mentorship program. Your mentee is responsible for contacting you and scheduling these meetings.
- You must also participate in an end-of-program evaluation to provide feedback and improvements.
If you are interested in mentoring a student in one or both cohorts, please complete the application form . Your application will be used to match you with a student who shares similar interests and career goals.
An optional introductory Q&A session will be held via Zoom at the beginning of
the program. At the start of the program, mentors and mentees will receive a comprehensive
guide containing resources, tips, and other helpful materials.