Value

Salary

Will I make enough to support my lifestyle and pay my bills?

On average, those working in Digital Marketing Communications have an annual salary of  $63,920. Several professions in this industry have the opportunity to earn more than  $100,000 annually.

Career Prospects

Can I see myself doing the jobs this major leads to?

Digital marketing is shaping the way we consume information, make our purchase decisions, and interact with brands. Are you a digital enthusiast with the ability to adapt to change and innovate? If so, digital marketing communications might be for you. Jobs in this industry are:

• Digital Marketing Manager
• Marketing Communications Specialist
• Digital Marketing Strategist
• Social Media Manager
• Marketing Communications Manager
• Social Media Specialist
• Marketing Coordinator
• Content Director

Job Locations

Will I have to move to find work? If so, where?

Industry Growth

What happens 5, 10 or 20 years from now?

Digital marketing communications is one of the most rapidly growing industries as technology continues to evolve and thrive.  According to the latest projections, digital advertising revenue will surpass 700 billion U.S. dollars by 2025. That is a major increase from 2022 when the industry was valued at $153 billion.

Job Satisfaction

Are marcom professionals happy with their jobs? What is the work-life balance?

Working in Marketing Communications offers upward mobility and the flexibility of a work-life balance, but this is an industry that involves many responsibilities and complexities.

Education Credentials

How important is a master's degree in this industry?

31% of those in digital marketing communications roles have an advanced degree. Digital marketing is ever-changing, so an advanced degree is one way to stay ahead of trends and set yourself apart in the job market.  Source: Stepping Blocks