Is a master's degree worth it?
Considerations |
Integrated Marketing Communications |
SalaryWill I make enough to support my lifestyle and pay my bills? |
On average, those working in Digital or Integrated Marketing Communications have an annual salary of $63,920. Several professions in this industry have the opportunity to earn more than $100,000 annually. |
Career ProspectsCan I see myself doing the jobs this major leads to? |
Integrated Marketing Communications is a versatile degree that allows grads to work in nearly any industry, sector or field. Here are some of the job titles you can hold with an IMC degree:
In addition, IMC roles can be fulfilled remotely. In fact, the marketing communications industry is one of the top leaders in remote work as many agencies and firms have learned to evolve and adapt. |
Job LocationsWill I have to move to find work? If so, where? |
Marketing Communications roles exist in every industry all over the world, and more and more companies are offering remote work options. In the last 6 months, LinkedIn reports that remote marketing roles have increased by 177%. |
Industry GrowthWhat happens 5, 10 or 20 years from now? |
This industry is expected to grow between 10% and 14% by 2030 which is as fast as average and faster than average. Source: Bureau of Labor Statistics |
Job SatisfactionAre marcom professionals happy with their jobs? What is the work-life balance? |
Working in Marketing Communications offers upward mobility and the flexibility of a work-life balance, but this is an industry that involves many responsibilities and complexities. |
Education CredentialsHow important is a master's degree in this industry? |
Because this is a growing and competitive industry, 53% of those working in Integrated Marketing Communications have a Master’s Degree. Source: Stepping Blocks |
Is WVU worth it?
Program |
Format(s) |
Total Credits |
Tuition |
Completion |
Columbia University Strategic Communication | On-Campus or Hybrid | 36 | $91,296 | 1 Year |
Eastern Michigan University College of Business | Online | 36 | $33,786 | 2 Years (average) |
Florida International University College of Communication | On-Campus or Online | 30 | $27,500 | 1 Year |
George Washington University School of Media and Public Affairs | On-Campus | 36 | $48,750 | 2+ Years |
Georgetown University School of Continuing Studies | On-Campus or Online | 33 | $50,391 | 2 - 5 Years |
Marist College School of Communications and the Arts | Online | 30 | $27,600 | 1.5 - 2 Years |
New York University School of Professional Studies | On-Campus | 42 | $104,006 | 2 Years |
Northwestern University Medill School | On-Campus or Online | 39 | $69,628 | 2 Years |
Quinnipiac University Online Programs | Online | 30 | $35,175 | 1 - 2 Years |
Syracuse University Newhouse | Online or Blended | 36 | $67,392 | 15 Months |
West Virginia University Reed School of Media and Communications | Online | 30 | $23,310 | 1 - 2 Years or Longer |