MARKETING HORIZONS | Marketing Communications

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Hosted by Cyndi Greenglass and Ruth Stevens, Horizons is your guide to the latest ideas, technologies, tools and strategies shaping the marketing horizon.

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Humanizing Chatbots with Next-Generation AI

Cyndi Greenglass and Ruth Stevens | Thursday, April 15, 2021

Join Koen de Witte, Managing Director at Leadfabric, and Drift's exclusive certified partner in Europe, to hear his insights around next-generation Chatbots.

Where's the Beef with Mixed Reality Marketing

Cyndi Greenglass and Ruth Stevens | Thursday, March 25, 2021

Mixed reality is everything between AR to VR and in-between, evolving the consumer experience with virtual try ons, but where is mixed reality marketing going?

Follow the Money: The Future of Multichannel Measurement

Cyndi Greenglass and Ruth Stevens | Thursday, March 11, 2021

Brands really want to understand the gaming and e-sports for attribution and have migrated to the traditional sports where the BIG money is. Join Johannes Waldstein as he discusses "Follow the Money: The Future of Multichannel Measurement."