An Online Marketing Degree From an Established Leader
We were the first online IMC master’s program in the country, and we are proud of
the program we have built. Since our start in 2003, we’ve been
honing our program to respond not only to student needs, but to the needs
of the market. While the program is online, its rigor is held to the standards
befitting West Virginia University’s R1 research standing. Go ahead, check
us out. You’ll always find WVU’s IMC program listed among the best
in the country.
Completely online. Completely flexible.
You need 10 courses (that’s 30 credits) to earn your Master of Science in
IMC. But, how, where and when you do it is completely up to you. There
are zero in-person commitments. Schedule multiple courses at a time to
finish quickly, or spread them out to balance school with work and
family. Need to take a semester off for a big work project or a new baby?
No problem! It's your degree, on your time.
There are more than 25 electives to choose from. What’s your passion? What
do you need to fill a void at your company? Be the expert in digital and
social media, or creativity, or healthcare with our
specializations. Take courses in diversity, sports marketing or entrepreneurship
for course electives. The options are constantly expanding to keep up with
Our faculty are the best in the industry. They are professionals from the
nation’s capital, the Big Apple and Silicon Valley. They take their daily
professional life and bring the real IMC world into your
virtual classroom. They’re more than instructors – they’re mentors, and
well-connected members of your new network.
At WVU, you get a lot of bang for your buck — a world-class program taught
by leading experts. Tuition is the same regardless of where you live, and
the flexible programming allows you to take courses at a pace your budget
and calendar can handle. As with any investment, the question is - what’s
the return? In a recent survey of our graduates, 41% have received more
than 25% salary increases since earning their IMC degree. Now that’s ROI.
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