Pursue your master's degree in Integrated Marketing Communications alongside professionals in your industry niche. The Industry Focused Cohorts are capped at 20 students and offered on a limited basis. You earn an M.S. in IMC with an Area of Emphasis in your specialization by taking 11 courses over 18 months with instructors that are pros in the specific IMC industry.
WVU developed the first online IMC master's degree program in the country and we remain at the forefront of education in this space. The Industry Focused Cohorts feature courses that explore how to use IMC strategies and emerging technologies in a specific IMC niche. These special 20-student cohorts are offered on a limited basis.
Classes begin January 10, 2022.Learn More about the Healthcare Comm Cohort
Classes begin August 17, 2022.Learn More about the Higher Ed Cohort
WVU has a partnership with DINFOS that allows students to transfer some credits into the IMC program.Learn More about DINFOS offerings