Industry Focused Cohorts

Pursue your master's degree in Integrated Marketing Communications alongside professionals in your industry niche. The Industry Focused Cohorts are capped at 20 students and offered on a limited basis. You earn an M.S. in IMC with an Area of Emphasis in your specialization by taking 11 courses over 18 months with instructors that are pros in the specific IMC industry.

Explore current offerings

WVU developed the first online IMC master's degree program in the country and we remain at the forefront of education in this space. The Industry Focused Cohorts feature courses that explore how to use IMC strategies and emerging technologies in a specific IMC niche. These special 20-student cohorts are offered on a limited basis.

Creative Strategy

Classes begin August 16, 2023.

Learn More about the Creative Strategy Cohort

Defense Information School

WVU has a partnership with DINFOS that allows students to transfer some credits into the IMC program.

Learn More about DINFOS offerings

Let's Chat

Meet your enrollment coaches! Bre specializes in Integrated Marketing and Data Marketing, while Wes specializes in Digital Marketing and DINFOS. Not sure which program is the right fit? No worries, we'll walk you through that and every other step of your enrollment journey.

Schedule a Time to Chat Contact Bre Contact Wes Attend an Info Session