Marketing Communications Today Blog

Discover how WVU's IMC program shaped Elaina Williams' approach to marketing and communication. Learn about her passion for diversity and inclusion, her favorite course, and her advice for students.

Find out how supportive faculty and a strong academic advisor helped Harry Lundy thrive in WVU's IMC program.

Learn how Lynette Hoke balanced her career and family while earning her master's degree in WVU's online IMC program. Discover the program's flexibility, supportive faculty, and military-friendly environment.

Learn how WVU's IMC program equipped Nora Clark with the skills and connections to launch a successful career in marketing. Discover her advice for aspiring marketing professionals.

In the recent addition of Integrate Online, host Bonny Harris an IMC Consultant with more than 20 years of experience, interviewed entrepreneurs Jaime Hunt and Kristin Meeks

Learn how Katrina Brooks leveraged WVU's hands-on approach to digital marketing education to gain real-world skills and build a strong professional network. Discover why she chose WVU and her advice for incoming students.

Asia Allen decided to pursue WVU’s Integrated Marketing Communications master’s degree to broaden her knowledge across various industries and create more opportunities to grow in her current role.

The field of digital marketing is constantly evolving and changing every year.

Holiday advertisements have become just as notable during the festive season as festive lights and family gatherings.

In today’s digital landscape that is rapidly changing and evolving, the role of data in marketing has never been more critical.