Faculty

Marian Azzaro

Marian Azzaro is professor emeritus of integrated marketing communications and the former head of IMC studies at Roosevelt University in Chicago.

Kevin Beatty

Kevin Beatty is a versatile marketing leader with over 20 years of B2B and technology industry experience leading teams in the areas of marketing and brand strategy, product marketing and management and training.

Bob Bentz

Bob Bentz is president of mobile-first marketing agency Purplegator. He also led Advanced Telecom Services from a start-up, with no outside financing, to $62.2 million in annual sales with offices in the USA, Canada, UK, Czech Republic, and Taiwan.

JoAnn Catherine Burnett

Burnett pulls from real-world, hands-on experiences to teach students in marketing, communications and business technology classes as both an IMC adjunct instructor and as a full-time business instructor at WVU Potomac State College.

Christopher Caserta

Christopher Caserta is a strategy and marketing communications executive with over 20 years of experience within regional and national health systems and post-acute care organizations.

Patricia Cox

Patricia Cox is a digital marketing veteran who has played an active role in the establishment of today’s digital marketing ecosystem.

Stacey Creely

Stacey Creely currently serves as director of public relations and assistant director of admissions at The Linsly School, an independent, coeducational boarding and day school for grades 5-12 in Wheeling, West Virginia.

Matthew Cummings

Matthew is the manager of PR and social media at Erie Insurance, a Fortune 500 auto, home, business, and life insurance company based in Pennsylvania. In this role, he leads the brand’s public relations, social media and content marketing team.

Britt Davenport

Dr. Debra Brittain (Britt) Davenport is the president and chief executive of Brand Urbanity, a full-service branding and IMC firm with offices in Phoenix and Los Angeles. She has more than 30 years of experience as a senior executive.

Dan Dipiazzo

Dan Dipiazzo is an accomplished professional with more than 30 years of experience in marketing and communications.

Kevin Doe Crowsyn

Kevin Doe Crowsyn is a digital marketing professional and US Army Master Sergeant with over 20 years of professional experience.

Ketian Dou

Ketian Dou teaches in the Digital Marketing Communications program at West Virginia University. Dou received a bachelor’s degree in engineering from the University of British Columbia (Canada) and subsequently pursued her MBA at the University of Bologna

Whitney Drake

Whitney Drake has created compelling activations around some of the world’s largest events, including the Super Bowl, American Idol, SXSW and Warriors in Pink.

Brian Fickel

Brian Fickel is a passionate executive communications advisor, spokesperson, and speechwriter with over 15 years of experience in strategic communications and public relations.

Dennis Flynn

Dennis Flynn is a global brand builder and an international corporate communication, marketing and PR executive and author with over 20 years of experience in B2B and B2C sectors.

Cara Forester

Cara Forester currently serves as the communications lead for the chief information officer and the entire Global Technology and Business Services team at Cardinal Health.

Mark Fragale

Mark Fragale is an award-winning producer in college video production and has worked at Rochester Institute of Technology for the past 19 years.

Karen Freberg

Dr. Karen Freberg is a presenter, research consultant in social media and crisis communications and author whose research has been published in several book chapters and academic journals including Public Relations Review and Media Psychology Review.

Grace Gao

Dr. Grace Gao earned her Ph.D. in Educational Research and Evaluation from Ohio University and has a Master Degrees in Accounting and International Studies from Ohio University.

Leslie Grandy

Leslie Grandy is a global, first-to-market product executive and board advisor with over 20+ year career innovating and delivering game-changing products in publicly traded Fortune 500 companies, including Best Buy, Discovery Communications, T-Mobile, etc

Cyndi Greenglass

Cyndi W. Greenglass is a founding partner and president at Livingston Strategies, a data-informed, strategic consulting firm that helps clients develop, execute, and measure their customer communications with a close focus on results.

Joe Gura

Joe Gura currently serves as worldwide marketing lead for Enhanced Solutions in Microsoft’s Support Solutions Group, helping organizations harvest the most potential from their technologies.

Bonnie Harris

Bonnie Harris is the vice president of strategy for MedTech Momentum, an agency that provides integrated marketing communications services for clients in the medical device and healthcare industries.

David Hazelton

David Hazelton has over 30 years of professional experience in design, branding, and marketing.

Justin Hoot

Justin Hoot is a seasoned and award-winning marketing executive, specializing in innovative brand, digital, and interactive experiences with lifestyle, music, and consumer brands.

Kaden Jacobs

Kaden Jacobs, APR is an award-winning public relations and communications leader with experience in business, non-profit, healthcare, and K-12 education.

Genean Jones

Genean Jones brings over 25 years of marketing experience advancing Fortune 1000 brands through growth and implementation of Go-to-Market strategies.

Tyler King

It always makes Tyler King uncomfortable when people call themselves social media “masters,” but, if someone were to call him a social media Jedi master, he would think that’s pretty cool.

Robert Krueger

Robert Krueger is the Executive Communications Manager for Gensler, the world’s largest architecture and design firm.

Catherine A. Lada

Catherine A. Lada, D.Sc., CAE is currently President of Lada Consulting, LLC. Dr. Lada provides marketing and technology consulting services to nonprofits and small businesses after a 20-year stint in nonprofit management.

Lynne Leger

Lynne Leger has spent more than 25 years in leadership positions building campaigns for brands including Borders Books and Music, David’s Bridal, Build a Bear and Goodwill Industries.

Frank Marra

Frank Marra worked and studied for five years with Dr. Jim Grunig, the world’s leading scholar in public relations. He is a specialist in crisis management and developed the first theory of crisis public relations.

Kristin Meeks

Kristin Meeks is a consultant that specializes in the integration of digital and traditional marketing practices.

Tod Meisner

Tod Meisner possesses more than 15 years of experience in digital and traditional marketing, brand and advertising strategy, social media management, public and media relations, sports information and employee communications.

Misty Mercado

Misty Mercado is a passionate executive communications advisor, marketing strategist, and public affairs specialist with over 25 years of experience in marketing and strategic communications.

Beth Michalec

Dr. Beth E. Michalec is a West Virginia native and proud WVU alumna. She joined the College of Media’s faculty in Summer 2007 as an adjunct instructor and has taught multiple advertising and public relations courses online and on campus.

Al Moffatt

Al Moffatt brings a distinguished career as a C-suite marketing and advertising executive to his current role as president of Moffatt Advisory, a marketing, branding, and ad agency consultancy.

Jim Morrison

Jim recently completed a 40-year career at American Greetings Corporation where he served as director of trade marketing and events.

Matthew Muetzel

Muetzel is a versatile integrated marketing leader who brings a wide range of digital experiences from Fortune 500 companies across the pharmaceutical, medical device, and retail sectors.

Jad-Évangelo Nasser

Jad-Évangelo Nasser was born and raised in Lebanon and has worked in the Middle East, North African, and North American markets.

Karen Naumann

Karen Naumann, APR, PMP is a senior Instructor at the U.S. Department of Defense Information School, where she trains public affairs officers for the United States' fleet and field.

Bill Nevin

Bill Nevin is associate vice president of communications for the West Virginia University Foundation, the private fundraising arm of West Virginia University.

Will Oechsler

Will Oechsler is the senior vice president of U.S. operations for Our Daily Bread Ministries headquartered in Grand Rapids, MI.

Kristi Hansen Onkka

An innovator of online digital experiences for both HCP and consumer/patient with more than 19 years of marketing experience.

TJ Ortega

TJ Ortega is a highly motivated Navy Veteran providing critical public relations and strategic communications counsel to the C-Suite and senior-level officials.

Hugo Pérez

As a seasoned professional storyteller, Hugo Pérez is an expert at finding the compelling thread in brand stories that makes consumer connections come to life.

Nathan Pieratt

Nathan Pieratt is an award-winning designer and creative director. He has over 15 years of industry experience developing creative strategy for Fortune 500 brands, such as Frito-Lays, Walmart, and AT&T.

Geah Pressgrove

Dr. Geah Pressgrove is an assistant professor at the Reed College of Media where she teaches introductory, skills and advanced courses in the advertising/public relations program. Pressgrove is also the faculty advisor for the award-winning WVU PRSSA.

Veronica Purvis

Veronica Holmes Purvis, MSM, CAE is an award-winning, strategic executive and brand leader as well as a speaker and author with over 20 years of experience leading staff and driving missions within member associations and non-profits.

Keith Quesenberry

Keith spent nearly 20 years as an associate creative director and copywriter for advertising agencies such as BBDO and Arnold Worldwide, and working with clients spanning from startups to Fortune 500 companies.

Kellie Reinert

Kellie Reinert joins WVU with twelve years of professional experience specializing in buyer behavior, content management and lifecycle marketing strategies. She is currently the growth marketing lead at Totango, a customer success SaaS platform.

Stacie Rivera

Stacie M. Rivera joins the West Virginia University College of Media Online Programs instructor faculty as an accredited public relations professional with more than 20 years’ experience in health care communications.

Sandra Romo

Archie Sader

Archie Sader is a former partner in a global advertising agency, clients included NFL Properties, Business Week, Standard and Poor's, NBA Properties and other leading firms in sports marketing, financial services and publishing.

Sukhi Sahni

Sukhi Sahni is an accomplished marketing and communications strategist, her career spans public, private and nonprofit sectors.

Laura Shea

Laura Shea is a senior-level executive with nearly 20 years of experience leading healthcare marketing, communications and planning initiatives at small community hospitals.

David Sladack

David Sladack is the president and co-principal at BLD Marketing, a leading national building and construction marketing agency in the south suburbs of Pittsburgh.

Matthew Staudt

Matty Staudt has been in broadcasting since he cracked a mic at the age of 16 in his hometown of Keyser, West Virginia. During his radio career, he has been an on-air host, morning show lead and Executive Producer at such legendary stations as WJFK in Was

Neal Stewart

Neal Stewart is a marketing and sales executive with over 20 years of professional experience and is a 2019 graduate of the Reed College of Media’s Integrated Marketing Communications program.

Larry Stultz

Dr. Larry Stultz has been on the IMC faculty since 2007.

Bob Sukys

As Founder and Director of BrandMine, Bob Sukys’ focus is on consulting and training practices in branding, marketing and consumer communication, and creating and managing best practices for advertising production.

Amy Teller

Amy Alyson Teller is an instructor for WVU’s Digital Marketing Communications Program at the Reed College of Media where she teaches Intro to Digital Marketing Communications and Audience Segmentation.

Robert J. Thompson

Robert J. Thompson, MFA, SMS, CDMP ("RJ") is an award-winning marketing, communications, and graphic design professional based in Pittsburgh, Pa.

Neelesh Varde

Dr. Neelesh Varde is a Global Product Manager at Roquette and an adjunct instructor for both the WVU IMC and Data Marketing Communications programs.

Ryan Wagner

Ryan Wagner is an experienced media development, storytelling and marketing professional with more than 20 years of experience in broadcast, public relations, marketing, social/digital media, management and leadership.

Josh Wilson

Josh Wilson is an award-winning marketing professional with more than 10 years of experience in financial institutions and government. He is passionate about combining data-driven marketing strategies with authentic content to provide measurable success.

Kathryn Wilson

Kathryn Wilson has over 25 years of experience in health insurance and post-acute care.

Laura Wilson

Laura Wilson is a senior vice president in the social media and emerging platforms practice in the Washington, DC office of Weber Shandwick and has 15 years of experience in the digital marketing communications space.